Dr Bronner’s has announced the launch of its Heal Earth! campaign in more than 20 countries.
The natural bodycare and personal care brand has released a new documentary, Journey to Pavitramenthe, designed to highlight supply chain solutions for climate resilience. The seven-minute documentary details the community of 1,500 farmers in Bareilly, India, who produce the fair trade and organic mint oil used in Dr Bronner’s products through regenerative agricultural practices. It can be viewed online by visiting https://www.youtube.com/watch?v=pkkk5FjNyQw
Through educational events, in-store demonstrations and promotions, product giveaways, and social media campaigns, the brand’s partners worldwide will use retail and community spaces to inform and educate the public about the collective need to ‘Heal Earth!’ in Australia, Austria, Europe, Hong Kong, Ireland, Israel, Japan, Korea, Malta, Mauritius, Mexico, Panama, Singapore, Scandinavia, Switzerland, Taiwan, the UK and U.S. In the UK, Dr Bronner’s is selling a limited edition Heal Earth labelled liquid soap.
“We recognise the importance of our small-scale farming partners using regenerative organic agricultural practices to increase soil fertility and revitalise farming communities in making our range of biodegradable products,” commented Cliff Moss, Dr Bronner’s UK distributor. “We are proud to be part of this global effort to educate and demonstrate what is possible working together for climate solutions within our business model.”
Lily’s Kitchen has been granted the Royal Warrant from HRH The Prince of Wales.
The UK-based producer of natural and organic food for pets was founded by Henrietta Morrison in her kitchen 10 years ago, following the illness of her border terrier, Lily. Working with vets, nutritionists, and herbalists, Henrietta created special recipes using natural, wholesome ingredients.
“We are incredibly proud to have been granted the Royal Warrant. Lily’s Kitchen is at an exciting time in its evolution and this is a wonderful recognition founded on quality, which was always my ambition for the brand. I am delighted to say Lily will soon be celebrating her birthday, and it is a rather wonderful Royal recognition to receive in her 16th year,” Henrietta commented.
Promotion
New one-a-day CBD Sachets have been added to the Natures Aid range to offer an easy, on-the-go solution.
CBD stands for cannabidiol, one of 100-plus natural substances found in the Cannabis sativa plant, also known as industrial hemp.
Sachets are a convenient way to take CBD on the move and each 1.5ml Natures Aid CBD sachet provides a full 10mg CBD, as part of a full spectrum hemp oil, in an MCT oil base; studies suggest that MCT may increase absorption of CBD by up to three times. It also helps to minimise the earthy aftertaste of CBD. This, combined with a natural spearmint flavouring, makes Natures Aid CBD sachets pleasant to take.
Natures Aid CBD is harvested from industrial hemp which has been organically grown and processed naturally, ensuring that no solvents, chemicals or heat are used in the processing. Every CBD batch is tested for consistency, and to guarantee a THC content below 0.05 per cent for complete peace of mind.
Available at all good health food stores, pharmacies and online at: www.naturesaid.co.uk
Organic & Natural Business magazine